Sane comment about A2 milk from Mark McAfee
Mar 14, 2015 8:21:44 GMT -5
AnnB (NE), Jenn, and 10 more like this
Post by brigitte on Mar 14, 2015 8:21:44 GMT -5
I copied this comment from a blog about the milk. It's written by Mark McAfee, who operates Organic Pastures in California- Across the country the raw milk markets are growing by about two to 25 percent annually. California claims the 25 percent. McAfee is incredibly knowledgable and reasonable, and is forwarding a Raw Milk Institute which does what state and federal agriculture departments are not- educating small raw milk producers how to do it safely.Not sure I agree with a particular set of marching orders, but he's accomplishing what bureaucrats are not and he's right on when asked about processed milk. Here is what he said about A2:
It appears that A2 milk will hit conventional retail stores in a couple of weeks.
Now let me explain further...this is not A2 organic pasture grazed milk found on conscientious local "cows shares" in RAW FORM! This is UHT 282 degrees pasteurized, 60 day ultra dead CAFO A2 milk. The label even shows Holstein cows...not the ancient breeds of jerseys etc.
This does it for me. This is the UBER Milk story that ends all tall stories. They claim that if you have digestive problems with milk and or have allergies to milk...try A2 milk...yet in small print it says at the end..."not intended for diagnosed consumers with lactose intolerance or known dairy allergies".
The A2 company has received $20 million of investors money and now they are on a mission to change the world with A2...yet the proteins found in milk are 100% denatured and destroyed with heat above 150-165 degrees F. They go 120 degrees higher!!!
The A2 proteins they claim to be so great are 100% denatured and blown apart into a twisted mess when super high temperature pasteurized, homogenized and standardized. They are selling UBER snake oil to consumer fools. The A2 Corp refuses to give the location of the cows or herds, they refuse to divulge the processors that do the processing....they call this proprietary information. I call it covering up a huge lie. Market trends say...I want to visit the dairy and know the farmer.
This down under A2 market blitz is clueless.....and far worse.
If there is some difference between A1 and A2....great. Why is this not apparent in the science or the digestion of the A2 product. The only recent science that they are parading around is a New Zealand A2 Corp funded study of human feces and their consistency. They found that consumers that drink A2 have firmer feces....what a great study!! I am not so sure that a firmer fece is a better fece. Sounds like they are selling constipation and the FDA has bought into this scam 100%.
From top to bottom...this is a scam....a nonsensical, non science based, no digestible, allergenic scam. UHT is dead and shelf life friendly...The A2 Corp has completely missed the market trends. The trends are probiotic, local, non CAFO, gut friendly, less processed. A2, as it will be sold to the public very soon, is the opposite of all of these things.
David, thank you for reporting on the brighter side of the emerging markets for raw milk and the enlightened PHDs that get it.
I have a prediction, this will be a total market flop. Make a note. One caveat to my prediction, if some how A2 proteins can survive UHT processing....I will be a monkeys uncle. The science says that all proteins are damaged horribly with heat. All enzymes and other delicate elements are also destroyed.
I can see the consumer lawsuits now....kids in ER's with severe allergic reactions and claims of hours of "toilet sitting" from constipation. If this was not so serious....I would think it a joke. These A2 Corp jockeys need to spend a few hours at the farmers market and talk to a real raw milk consumer and her kids.
They have reached new lows....and this one takes the prize.
As for all the A2 raw milk producers I think you are doing a great job. I just hope this A2 Corp charade does not disillusion you. I would feel completely cheated.
After returning home from the Anaheim Food Expo, I have had some time to reflect. That show has been overtaken by the big boys that recognize the real money in real foods. Some of the booths looked like hollywood stage mockups, million dollar condos or maybe the spacestation.Multiple stories with stairs and private meeting areas for "who's who invited guests". I was told that some cost more than $150,000 to construct, only to be taken down in four days!!
You could not get a meeting with Wholefoods or UNFI if your life depended on it. Those insider relationship deals were cut in the back rooms and the outsiders just looked on from the outside in awe. It was all about looking huge and looking awesome. About....Beating your chest and proclaiming your position in the food chain.
My take away was this....raw milk is founded in the grassroots and the deep and direct relationships between farmers and families. One of the great quotes said to me by one of our wonderful retail raw milk stores was this..."if it was not for your raw milk....we would just throw the dairy case out into the street and not carry dairy at all". Then they said...".we just love the raw milk consumer...they are so passionate and real"
You can not fake or commercialize raw milk. It is real and so are its partners in its food chain.
It appears that A2 milk will hit conventional retail stores in a couple of weeks.
Now let me explain further...this is not A2 organic pasture grazed milk found on conscientious local "cows shares" in RAW FORM! This is UHT 282 degrees pasteurized, 60 day ultra dead CAFO A2 milk. The label even shows Holstein cows...not the ancient breeds of jerseys etc.
This does it for me. This is the UBER Milk story that ends all tall stories. They claim that if you have digestive problems with milk and or have allergies to milk...try A2 milk...yet in small print it says at the end..."not intended for diagnosed consumers with lactose intolerance or known dairy allergies".
The A2 company has received $20 million of investors money and now they are on a mission to change the world with A2...yet the proteins found in milk are 100% denatured and destroyed with heat above 150-165 degrees F. They go 120 degrees higher!!!
The A2 proteins they claim to be so great are 100% denatured and blown apart into a twisted mess when super high temperature pasteurized, homogenized and standardized. They are selling UBER snake oil to consumer fools. The A2 Corp refuses to give the location of the cows or herds, they refuse to divulge the processors that do the processing....they call this proprietary information. I call it covering up a huge lie. Market trends say...I want to visit the dairy and know the farmer.
This down under A2 market blitz is clueless.....and far worse.
If there is some difference between A1 and A2....great. Why is this not apparent in the science or the digestion of the A2 product. The only recent science that they are parading around is a New Zealand A2 Corp funded study of human feces and their consistency. They found that consumers that drink A2 have firmer feces....what a great study!! I am not so sure that a firmer fece is a better fece. Sounds like they are selling constipation and the FDA has bought into this scam 100%.
From top to bottom...this is a scam....a nonsensical, non science based, no digestible, allergenic scam. UHT is dead and shelf life friendly...The A2 Corp has completely missed the market trends. The trends are probiotic, local, non CAFO, gut friendly, less processed. A2, as it will be sold to the public very soon, is the opposite of all of these things.
David, thank you for reporting on the brighter side of the emerging markets for raw milk and the enlightened PHDs that get it.
I have a prediction, this will be a total market flop. Make a note. One caveat to my prediction, if some how A2 proteins can survive UHT processing....I will be a monkeys uncle. The science says that all proteins are damaged horribly with heat. All enzymes and other delicate elements are also destroyed.
I can see the consumer lawsuits now....kids in ER's with severe allergic reactions and claims of hours of "toilet sitting" from constipation. If this was not so serious....I would think it a joke. These A2 Corp jockeys need to spend a few hours at the farmers market and talk to a real raw milk consumer and her kids.
They have reached new lows....and this one takes the prize.
As for all the A2 raw milk producers I think you are doing a great job. I just hope this A2 Corp charade does not disillusion you. I would feel completely cheated.
After returning home from the Anaheim Food Expo, I have had some time to reflect. That show has been overtaken by the big boys that recognize the real money in real foods. Some of the booths looked like hollywood stage mockups, million dollar condos or maybe the spacestation.Multiple stories with stairs and private meeting areas for "who's who invited guests". I was told that some cost more than $150,000 to construct, only to be taken down in four days!!
You could not get a meeting with Wholefoods or UNFI if your life depended on it. Those insider relationship deals were cut in the back rooms and the outsiders just looked on from the outside in awe. It was all about looking huge and looking awesome. About....Beating your chest and proclaiming your position in the food chain.
My take away was this....raw milk is founded in the grassroots and the deep and direct relationships between farmers and families. One of the great quotes said to me by one of our wonderful retail raw milk stores was this..."if it was not for your raw milk....we would just throw the dairy case out into the street and not carry dairy at all". Then they said...".we just love the raw milk consumer...they are so passionate and real"
You can not fake or commercialize raw milk. It is real and so are its partners in its food chain.